Petya's customized SEO strategies boost your business's organic traffic.
High search engine rankings and AEO responses increase your business's credibility and authority in competitive markets like Barcelona, Berlin, or New York. Good user experience ensures conversion.
Petya's SEO approach ensures that your website is user-friendly, fast, and mobile-compatible, enhancing overall user satisfaction.
Continuous analysis of SEO metrics helps refine strategies for your business's long-term success.
"My website turned out great, very happy with the result. What I value most is that Deseo Lab guided me properly from the start, because I arrived with pretty raw ideas and they knew how to shape them.
You can tell they know what they're doing, but it's also very easy to work with them—no hassle, straightforward, and always helpful. The final result exceeded my expectations, so I would definitely recommend them."
“We worked with Deseo Lab and Valen Code Labs to develop the digital and programming aspects of our display for the Celeste brand. By scanning a QR code, customers could light up the constellations representing the wine on a physical display, interact with it, and enter a giveaway via a form on the website itself. The execution and installation were agile and efficient, capturing the brand's aesthetic perfectly to deliver a highly engaging digital experience. It was a very satisfying process, and we will undoubtedly work with them again on future projects.”
Classic SEO drives web traffic through rankings on Google. AEO focuses on gaining presence and mentions in direct AI responses, capturing demand even when there is no click.
Check if your website is cited in AI engines, use AI visibility tracking tools, include FAQs, and keep your content updated and enriched.
No, AEO complements it: SEO underpins overall visibility, while AEO maximizes your brand as a referenced source in automated responses.
Create clear, structured, and original content, use rich data (schema, FAQ, HowTo), answer frequently asked questions, and mention your brand and products naturally.
Because AI engines display answers without requiring clicks. If your brand does not appear in direct responses, it loses visibility, authority, and demand against competitors.
Success is measured by combining traditional indicators (rankings, web traffic, and conversions) with new metrics for AI search:
Brand appearances and mentions in AI engine responses (ChatGPT, Gemini, Copilot, etc.)
Citations and share of voice against competitors in direct responses
Evolution in relevant prompts and presence in automated comparisons or recommendations
Traffic and opportunities generated from both classic SEO and AI response visibility
Traditional SEO results typically appear 3 to 6 months after implementing improvements, depending on competition and the industry.
AI search engine visibility can fluctuate faster: mentions and answers can change weekly based on model and content updates. Therefore, we monitor both indicators in real time to spot progress or opportunities ahead of the competition.
Yes. Migration plan with URL mapping, 301 redirects, hreflang auditing, staging tests, and post-launch verification to preserve signals and prevent drops.
Prioritized roadmap, list of technical tickets, content briefs, on-page optimizations, authority recommendations, and a metrics dashboard with insights and next steps.
Yes. We implement technical and on-page SEO tailored to each CMS, complete with team guides and automation where possible.